Panel Discussion: AI Risk, Legal and Governance – What Businesses Need to Get Right

10:45 - 11:15

Risk, Data & Compliance | Business Leaders & Strategy

Session Summary

AI is transforming how organisations manage customer relationships, turning CRM systems from static databases into powerful engines for insight, automation and growth. But what does this look like in practice?

In this live demo session, we will showcase how businesses are using AI within CRM platforms to improve customer insight, automate processes and drive revenue. From smarter data capture and segmentation to predictive insights and workflow automation, the session will demonstrate how AI can unlock more value from existing systems.

Delegates will gain a clear understanding of how AI-powered CRM can improve efficiency, enhance customer engagement and support commercial performance.

Who is this session for:

Senior decision-makers who need to balance AI innovation with risk, compliance and accountability.