Step 4 – Top Tips

Speaking at the Kent AI Conference is more than delivering a presentation; it’s an opportunity to shape how business leaders approach AI adoption in their organisations.

The event is designed for decision-makers seeking clarity, confidence and practical guidance around AI strategy, productivity, governance and responsible implementation. As a speaker, your role is central to helping attendees move from AI curiosity to AI action.

To help you maximise your impact at the Mercure Maidstone Great Danes Hotel on 24 June 2026, here are some practical tips:

  • Before the Event

    Understand the Audience

    Attendees are primarily business leaders and managers – not technical developers.

    When preparing your session, focus on:

    • Practical business outcomes
    • Real-world case studies
    • Clear implementation steps
    • Risks and governance considerations where relevant

    Define Your Core Takeaway

    Ask yourself:

    • What do I want delegates to do differently after this session?
    • What 1–3 actions can they realistically take within 30 days?

    Clarity and practicality will resonate far more than theory.

    Align With the Event Themes

    The conference centres around:

    • AI strategy
    • Productivity and efficiency
    • Responsible and ethical adoption
    • Governance and compliance
    • Future-focused innovation

    Ensure your session clearly connects to at least one of these pillars so attendees can see immediate relevance.

    Promote Your Session

    • Share that you’re speaking on LinkedIn.
    • Invite your network and clients to attend.
    • Use #KentAIConference in your posts.
    • Let your audience know what they’ll gain from attending your session.

    This not only supports the event, it strengthens your personal brand.

  • During the Event

    Deliver Practical Value

    Structure your talk with:

    • A clear business challenge
    • A practical solution or framework
    • Real examples
    • Actionable next steps

    Attendees should leave with notes they can immediately translate into action.

    Encourage Interaction

    Build in:

    • A question prompt
    • A short reflection moment
    • A practical scenario

    Engagement increases retention and positions you as approachable.

    Make Yourself Accessible

    After your session:

    • Stay for questions
    • Encourage LinkedIn connections
    • Continue conversations during breaks

    Many of the most valuable discussions happen off stage.

    Reference the Wider Conversation

    If possible, attend other sessions. Referencing insights from the day shows alignment and reinforces key messages across the programme.

  • After the Event

    Follow Up

    Connect with attendees who engaged with your session.

    A simple message works:
    “Great to meet you at Kent AI Conference – I hope you found the session useful. Happy to continue the conversation.”

    Share Your Key Insights

    Post your main takeaways on LinkedIn using #KentAIConference.

    • Extends the life of your session
    • Reinforces your authority
    • Keeps the conversation going beyond the day

    Reflect & Refine

    Consider:

    • Which points generated the most interest?
    • What questions were asked most often?
    • Where did delegates want more detail?

    This insight is invaluable for future talks and thought leadership.

    The Kent AI Conference is designed to equip organisations with the confidence and capability to adopt AI strategically and responsibly. As a speaker, you are helping shape that confidence.

    Focus on clarity, practicality and impact and you’ll leave a lasting impression.


You are now ready to join us at Kent AI Conference! To go back to any previous steps use the menu in the top right hand corner.

If you need any assistance, please click here to contact the team.

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